Friday, September 28, 2012

What I've Been Reading

Two main topics worth sharing this time around, I think.

1) Etsy is the main selling channel for This Charming Candy, as you probably have noticed ;-) A large chunk of Etsy's original vision and mission is about enabling micro-businesses where the shop owner is the maker of the products that are for sale. Some of Etsy's growing pains deal with what they call having "production assistance".
Can Etsy Go Pro Without Losing Its Soul?
"While the site wants to remain an accessible entry point for newbies, it doesn’t want the narrative arc for successful sellers to arrive at the inevitable plot point: “And then I started a real business.”"
"A seller designing objects that others build is not an Etsy aberration—it’s a crucial part of Etsy’s envisioned future."
This Charming Candy currently has an Etsy-legal, properly disclosed, and I might add thoroughly kick-ass kitchen assistant. You can read a little blurb about her on the shop's About page.

2) A friend posted a pointer to an article about the importance of knowing under which conditions you might want to to say "no" to a customer's request for your business.
The Power of No
"It’s easy to feel like we need every single customer – but we don’t. We just need the right ones."
That article was written with product-based businesses in mind, but I think the principles apply to any company that cares about its brand. It reminded me of a similar post from about a year earlier, published by my friends at the
Dr. No: Embracing the most important word in business
"When you are truly hungry as a business owner, it can be tempting to see all food as nourishing. That project you would have turned down in the good ol’ days, suddenly looks pretty good. “Just this one time,” is what you tell yourself. But then another customer comes to you with a very similar request, inspired by the great work you did on that other project, and so you say “yes” again. Things start to feel a little better with a steady flow of work, and the money is coming in. But one day you wake up and realize that you aren’t doing the type of work that you really want to be doing, and you wonder how you got in this predicament. No amount of messaging can turn around perceptions, for your body of work has defined you."

Lots of food for thought.

Wednesday, September 26, 2012

Custom Label Service

Custom labels... they're not just for weddings anymore.

This summer we were chosen to create 2500 event favors for the Canadian Tourism Commission. Our Maple Sugar flavor was a natural fit for them, of course. They provided us with their logo design for the lollipop bag labels, and the final product looked great -- not that I'm biased or anything!

Canada: keep exploring
custom lollipop favors
photo by Heather Immoor
The turnaround time for custom projects such as this is approximately 5 weeks. This allows for time to update the designs to your specifications, and to get the labels printed and hand-applied to each individual bag before your candy is made to order. Otherwise, we'd be unwrapping and re-wrapping candy once the bags were ready - which would be not very efficient!

You needn't supply us with artwork if you prefer simply to update the text on our existing label designs. That's what the John Fluevog shoe company did, when they chose us to create favors for the opening of their company "Flueseum" in Calgary, AB. They selected Blueberry Muffin flavor, which they re-christened "Flueberry Muffin" for their party:

Photo by Heather Immoor
If you're planning an event for which you'd like to have custom lollipop favors, please contact us - - and we'd be delighted to work with you.

Monday, September 24, 2012

Halloween is Coming!

ghost plush doll with maple sugar lollipop
photo by Kevin Keeker
Boo! This cute little ghost is hanging on tightly to her Maple Sugar lollipop because Halloween is just around the corner, on Wednesday October 31st. Do you have your costume yet?

If you’re including lollipops at your party or for trick-or-treaters, the U.S. order deadline is Tuesday October 23rd.
The international order deadline is nearly upon us: Monday October 8. And of course, earlier is always better for international shopping, because packages can take an unpredictable amount of time to clear your country’s customs/import procedures.

Thank you, and Happy Halloween! Seattle readers, stay tuned for news about our adult trick-or-treat event…

Friday, September 21, 2012

Etsy Gift Cards

Have you heard? Etsy recently announced some pretty cool news. This fall, they'll begin selling Gift Cards that customers can use in any shop that uses Etsy's credit card processing system -- which we do.

If there's an Etsy addict in your life --ahem, maybe that's you-- consider getting her an Etsy Gift Card so she can go on a shopping spree through her favorites. If it were me, I might nab this travel mug:
or maybe indulge my out-of-control handmade bath & body obsessions some more:

The point is, a gift card lets you "treat yo self"!

Thursday, September 20, 2012

Crafty Caravan: Right Now!

This morning from 9 am - 12 pm, I and several other craft business owners are at the Wayward Coffeehouse for a pop-up sale called Crafty Caravan. Drop by and say hi, if you're in the area!

Monday, September 17, 2012

Introducing: Greatest Hits 2012

We can hardly believe it either, but with a mere 99 days until Christmas Day it’s time to debut this year’s Greatest Hits collection:
Photo by Heather Immoor

Perennial favorites Salted Caramel, Blueberry Muffin, Birthday Cake and Pistachio-Marshmallow are this year joined by Honey-Jasmine and rising star Watermelon-Basil.

We love to update this variety pack every fall and we know you’re excited to see it every year too. Perfect for gift-giving, Greatest Hits will be available exclusively at our craft shows and online until it sells out.

hard candy lollipops
photo by Heather Immoor

Sunday, September 16, 2012

TCC @ Venue Ballard

After participating in “Sweets on Sunday” at Venue Ballard this August, we’re really pleased to say that This Charming Candy will continue to be available there! Venue was one of several stylish boutiques recently given the nod from Seattle Magazine for great local shopping. Diane & her staff have a great eye for art, jewelry, and home décor items, and we’re honored to have a presence at Venue.

You can find our lollipops – singly and in variety packs – in this cabinet across from the checkout counter.

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This Charming Candy, available at Venue Ballard

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individual lollipops for sale
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variety packs for sale

Friday, September 14, 2012

Aaaaaand We're Back!

Thanks for your patience while I attended the Philly Candy Show! Shipping resumes today. If you sent email or an Etsy convo this week, I'll be getting back to you just as soon as I can.

no longer "on vacation"!
Reminders of this and that:
  • Local pickups can be scheduled for Sept 16, 17, 23 and 24
  • Crafty Caravan, a laid-back morning craft show, will be Thursday Sept 20
  • You're wonderful! Thanks for being a friend of This Charming Candy :-)

Saturday, September 8, 2012

See You Soon…

Just a reminder – I’m out of town from Sept 8-13 attending the Philly Candy Show with a quick trip to my mom’s afterward.


The This Charming Candy Etsy shop remains open while I’m gone, and shipping will resume on Friday Sept 14th. I'll also be slow to respond to emails and Etsy Convos until the 14th. Thanks for your patience & understanding!

Friday, September 7, 2012

Crafty Caravan - Coming Sept 20

Quick announcement for Seattle area folks - I’m part of a small group of local artists called Crafty Caravan. Most of us have shops on Etsy, and we have developed a small traveling craft show that will periodically do shows in a few local independent cafés.

The next edition of Crafty Caravan is Thursday Sept 20 from 9 am - 12 pm at the seriously awesome Wayward Coffeehouse in the Roosevelt neighborhood. Any shop that takes inspiration from Joss Whedon's Firefly is ok in my book.

Crafty Caravan will be at Wayward Coffeehouse, Sept 20 and Oct 18, 9 am - 12 pm

I'll have all of This Charming Candy's lollipop variety packs with me, plus Greatest Hits 2012. Whether you're a parent looking for a bit of adult time or a regular haunter of coffee houses, we hope you'll join us for a morning of laid-back caffeinating (oxymoron?) and shopping.

Wednesday, September 5, 2012

Philly Candy Show; Brief Shipping Delay

I’m excited to be attending the Philly Candy Show next week. I’m combining it with a quick trip to my mom’s afterward.

All in all, I’ll be out of town Sept 8-13. I’ll be leaving the This Charming Candy Etsy shop open while I’m gone, and shipping will resume on Friday Sept 14th. Thanks for your patience & understanding!

priority mail packages
Shipping resumes on Sept 14th!

Monday, September 3, 2012

Happy Labor Day!

We wish all our US customers a safe & happy Labor Day! As a reminder, there are no order pickups today in Seattle... I'm attending the Bumbershoot Music and Arts Festival today, hoping to see M83, The Pains of Being Pure at Heart, and Passion Pit to name a few!